Behavioral Health at Children's
The Behavioral Health department at Children's of Alabama is a busy area of the state's only freestanding pediatric healthcare center. As the popluation becomes more savvy to mental health issues, the number of patients being seen at Children's continues to sky-rocket. With high traffic coming to the unit, the department asked to rebrand the entire unit, with logos for each of the divisions that fall under Behavioral Health.
Services
Brand guidelines
Visual Identity
Year
2023
Client
Children's of Alabama
Becca really thought through every little detail. It's so intentional, but still so fun and attractive. It's been a huge hit on the unit.
Cindy, Division Leader